This can be very bad for brand reputation, as you don't want potential new customers seeing this activity on social media. What is the very first thing people do today when a website is down? They go straight to Twitter and Facebook to voice their frustrations. Here is a simple formula you can use to calculate how much profit you might lose if your website goes down: Yearly Revenue / Business Hours x Website Impact to Sales %Īnd if you are solely an online retailer or ecommerce site, that impact % could very well be close to 100%. Another survey, from Siemens Building Technologies, shows that 33% of organizations don't even know the impact of one day's downtime on their business. SalesĪccording to research from IDC, among the Fortune 1000 companies, the average total cost of unplanned application downtime per year is $1.25 billion to $2.5 billion. Below are just a few ways website downtime could affect you: 1. But with your origin server, most of the time you have a single point of failure. As a CDN provider we have it easier because we can route your requests to another edge server if one goes down. Especially when it pertains to large ecommerce sites. Again, these are all estimates, but you can see how things begin to quickly add up. Internet Retailer estimates that a 20-minute outage cost Amazon about $3.75 million. Back in March 2016, went down for about 20 minutes. When it comes to downtime, every second counts. No matter how much you prepare, have redundant systems, or audit, there will periodically be a black swan event that is completely unlike whatever you've experienced before. I think that all services will have downtime. Today we want to dive into the top 15 website monitoring tools to help you stay on top of your website's uptime and ensure that your site is online and running 24/7 without a hitch. Downtime could affect your company or brand in a lot of different ways such as lost sales, a bad first impression for new customers, customer loyalty, and your overall reputation. As a CDN provider, we take downtime very seriously.

There is nothing worse then your website going down and you hearing about it from someone else.

Internet uptime monitor freeware